The Loughborough University School of Business and Economics will sponsor tonight’s British Basketball League Trophy Quarter-Final between Loughborough Student Riders and the London Lions.
Today’s announcement means that tonight’s British Basketball League Trophy Quarter Final will be live streamed via Facebook to a mass audience for free.
As a long time sponsor of the Leicester Riders, the Loughborough University School of Business and Economics have agreed support of tonight’s first ever home action in the BBL for the Loughborough Student Riders.
Leicester Riders Managing Director Russell Levenston expressed his thanks for the support of the game.
“The School of Business and Economics have been a great supporter of sport, and of the Leicester Riders over the years. We are incredibly thankful for their involvement in tonight’s game.
“The sponsorship has meant that we are able to broadcast tonight’s game and maximise the exposure of the up and coming athletes as they face the tough but exciting challenge of taking on the London Lions in the BBL Trophy.
“We look forward to continuing to work with the school in years to come as the programme continues to grow here in Loughborough.”
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